One of the region’s premier showcases for automation technology, Asian Automation’s owner Suntec Integrated Media required the PR agency to place the event firmly on the international map. Through well-placed news and trade media activities, were only too happy to oblige.
Chaplin PR got its feet wet handling media relations and publicity for Suntec Integrated Media’s annual Asian Dive Expo (ADEX). The show was held as an adjunct to the ever-popular Boat Asia, which we were also concurrently handling PR for as well.
Danny Chaplin was called in to assist and consult independent, Singapore-based television channel and content provider, Advent TV. It was the advent of a brilliant partnership!
Aeolus Tires, the fifth largest tire manufacturer in China, called Chaplin PR in to assist with publicity in support a their Singapore press conference. We leveraged our excellent contacts within the Singapore motoring media to give this leading Asian tire company sufficient “traction”.
When Alenia Aeronautica needed stratospheric publicity services in Asia they cleared Chaplin PR for take-off. We helped them reach out to the regional news, business, and aerospace media and provided them with a safe landing.
For two consecutive years, Chaplin PR supported Reed Exhibitions in publicising their major international maritime trade exhibition Asia Pacific Maritime. Ensuring that the regional and international trade and news media were kept fully up-to-speed on the latest maritime industry developments was a challenge which did not leave us all at sea.
ArrayComm provides a complete portfolio of baseband processing software for wireless infrastructure and client device applications. We had the bandwidth to drop everything and assist them with an important project in Singapore.
In the early 1990s Danny drew upon his strengths as a former travel journalist to publicise the six member nations of ASEAN as a global tourism destination in key target markets like Japan, Australia and Germany.
The sky was quite literally the limit when Danny was called upon to represent Asia’s leading aviation show, Asian Aerospace. Amongst other coups, he was responsible for launching the Joint Strike Fighter (JSF) built by Lockheed Martin.
Australian Wine Index arrived in Singapore seeking Asian investors keen to establish a portfolio in quality Australian wines. We introduced the wine investment company to the local media and positioned their products as a solid commodities based opportunity.
Avaya provides solutions across multiple channels and devices for better customer experience, increased productivity and enhanced financial performance.
When Azurea Lifestyle Yachting was launched as a sub brand of Kingfisher Marine, Chaplin PR was there to help our existing client Kingfisher to promote affordable luxury yacht charters in exotic tropical locales like Phuket to Singaporean audiences.
Australia-based Baird Exhibitions is a leader in maritime events and publications. When their trade event Asian Shipping and Workboat came to Singapore we provided them with PR support to keep an even keel in this often competitive maritime market.
UK-based Balfour Beatty is a leading international infrastructure group with interests extending throughout Asia. Danny handled their corporate PR for a number of years, especially for their cable-making division BICC Cables.
Bank Leu is one of Switzerland’s oldest and most revered Swiss private banks. When the company entered Singapore to tap the vast reservoir of high net worth individuals here, Danny was on hand to arrange media introductions and publicity in the business press.
Chaplin PR used fun and informative media barista workshops to spread the word about the Singapore National Barista Championships in 2007. We taught members of the local press how to tell a ristretto from a macchiato. We then publicised the very first instalment of these popular barista championships to the Singapore media.
We helped tobacco giant British American Tobacco with a research study into smoking habits amongst Singaporeans.
An unusual situation, but that’s exactly what happened when Danny assisted BBDO Singapore to promote their brand in the Singapore media.
Berlitz Ear Worms reached out to us to launch their new brand of language lessons set ingeniously to music. We targeted the news and travel media to spread the word about this new language aid.
Danny was PR consultant of record for BICC Cables Asia Pacific. His duties involved corporate publicity and unveiling new manufacturing facilities, including ones in developmental zones like Subic Bay Freeport, Philippines.
We also handled media relations for Billie Ray Martin, the vocal artiste responsible for the massive ‘90s club anthem ‘Your Loving Arms’. Billie first gained popularity as vocalist for late 80’s techno band Electribe 101. She went on to release two critically-acclaimed solo albums "Deadline for My Memories" (1996) and "18 Carat Garbage" (2001).
Danny launched Bintan Resorts’ portfolio of hotels and resorts and officiated at an unveiling ceremony attended by former heads of state Goh Chok Tong of Singapore and President Sukharno of Indonesia.
Danny handled BMW Asia’s regional PR account, including responsibility for corporate PR, media relations, new product launches, and special events.
From 2004 to 2012, Chaplin PR was the agency of record to Boat Asia, the region’s leading leisure marine show. We gave voice to such iconic brands as Ferretti, Azimut, Sunseeker and many others as they reached out to Singapore’s island consumers.
Whilst based in Malaysia, Danny handled corporate PR for top US oil company Caltex, including press release distribution, event management, and media briefings.
For top European agribusiness conglomerate Cargill, we organised a round of CEO interviews in Singapore, which included exclusives to CNBC Asia and Channel News Asia.
For corporate travel agency Carlson Wagonlit, Danny provided media relations and PR support in the wake of their entry to Singapore.
One of Danny’s first ever clients in Singapore was the British company Castrol Lubricants. He handled Castrol’s retainer business for several years, organising PR events revolving around Castrol’s sponsorship of the World Rally Championships and their team drivers Didier Auriol and Juha Kankkunen.
When vineyard Champagne Indage arrived in Singapore to promote their superb range of Indian wines, Chaplin PR cultivated the media and educated them that good wines don’t always necessarily come from the US, France or Australia.
Chloride Plc., one of Britain’s oldest listed companies, sought out Chaplin PR to unveil their new Operational Headquarters in Singapore.
One of Danny’s past technology clients, Cisco Systems, sought a higher corporate profile in Singapore.
Clarity AV is Asia’s leading supplier of top-end luxury audio-visual systems. Our publicity campaign leveraged visibility in numerous magazines such as Designere, VIP Magazine, Form and others.
Clearstream is an international settlement and custody organization, offering services for domestic and cross-border equities, bonds and investment funds. We helped them with PR in support of their annual Singapore press conference and road show.
The Chinese International School in Singapore reached out to us for PR and media relations to highlight their educational services to local expatriate Chinese.
For US satellite manufacturer COMSAT, Danny launched their brand of mobile satellite phones in Singapore.
Crawford & Company is the world’s largest independent provider of claims management solutions to insurance companies and self-insured entities. Danny assisted them with Singapore-based PR projects.
Dialogic is a leading cloud-optimized solutions provider for real-time communications media, applications, and infrastructure to service providers and developers. Danny served as their PR consultant for a number of years.
Chaplin PR flew to Vietnam to advise and consult with Diamond Bay Resort and Golf Club on PR activities in support of their hosting of Miss Universe. We were introduced to this opportunity by Andy Dye, one of the top golf course designers in the world.
Augmented Reality experts Digimagic tapped Chaplin PR’s media relationships to promote their cutting edge digital expertise for corporations, museums, and exhibition organisers. One of our activities was to promote a Digimagic roadshow across the island of Java.
Digital Equipment Corporation sought Danny out for retainer PR activities to leverage their industry brand recognition in Singapore.
DoloMatrix International Limited provides unique solutions for the cost-effective treatment of sludges and solids containing hazardous and other complex waste. They sought out Danny Chaplin to promote their unique recycling technology to the Asian media.
For Kuala Lumpur-based Editions Didier Millet, Danny handled PR for several major new coffee table book launches.
Danny handled retainer PR for prestigious middle eastern airline Emirates. Duties involved corporate media relations and product promotions for this iconic airline.
Sensory branding consultancy Equal Strategy achieved astonishing levels of print and TV publicity when they turned to Chaplin PR. The company combines music and scent in a synergistic way which promotes brands through the human senses of hearing and smell.
Equinix is the world’s largest IBX data centre & colocation provider, offering the fastest application performance, and lowest latency routes worldwide. The tapped Danny’s PR expertise to leverage their business communications.
Eurex Exchange is an international exchange which primarily offers trading in European based derivatives and it is the largest European futures and options exchange. We handled their annual road shows and press conferences in Singapore, connecting them to top financial analysts.
Exklusiv is a major luxury conglomerate in Singapore which operates car franchises and golf clubs. Their management team turned to Chaplin to help promote several of their brands.
ExxonMobil has been operating in Singapore for more than 120 years. Their success is underpinned by sound Public Relations strategy.
Flip Flash Cards are an innovative way of teaching commercial deep sea divers the essential technical knowledge which can mean the difference between life and death. Chaplin PR introduced the product at the Asian Dive Expo.
Chaplin PR handled media publicity for Suntec Integrated Media’s foodie event, Food Fiesta.
When well-known US restaurant brand TGI Fridays launched their first outlet at Park mall in Singapore, Danny Chaplin handled their introduction to the local media.
Local music production studio The Gunnery wanted to raise their visibility in the media so they turned to Chaplin PR for assistance to promote their monthly live music event “Live at the Gunnery”.
Danny coordinated regional corporate PR for Japanese keiretsu (系列) Hitachi Asia for several years, including media relations and product publicity.
Horizon Yachts is Taiwan’s number one manufacturer of luxury super yachts. Chaplin PR brought several groups of Singapore journalists to Kaohsiung to experience their boatyard and learn how super yachts are built.
Chalkboard, a Singapore-based start-up, teamed up with HTC to launch a suite of apps. Chaplin PR was there to provide media support for the alliance.
Ideas Asia was an innovative event organised by Chaplin PR’s long time client, Suntec Integrated Media. We provided event media relations and pre-publicity.
When 3M spun off its data storage division as a new corporation called Imation, Danny Chaplin provided media relations support for the move.
Indah Puri Golf and Country club was launched in Batam by well-known Singapore developer Guthrie. Danny Chaplin wrote and produced a regular newsletter to promote the development.
The preferred dry cleaning service to Britain’s royalty, Jeeves, selected Chaplin Public Relations to launch their bespoke service in Singapore. Chaplin arranged a range of print and TV media opportunities for the client.
Danny Chaplin handled elements of retainer PR for Johnson & Johnson Medical in Singapore during the 1990s.
Chaplin PR assisted KB Associates in their mission to make their dive accreditation and rope access business more visible in the Singapore market.
Danny Chaplin handled retainer PR for Kelloggs during the 1990 which included media relations and publications.
Chaplin PR achieved significant lifestyle visibility of Kingfisher Marine’s yacht sales and charter businesses.
This leading five star golf course in Singapore accessed Chaplin’s expertise when they upgraded their golf course to championship status. Chaplin publicised both the course and its world class designer, Andy Dye.
Danny Chaplin managed an international retainer programme for Land Lover which saw him re-launching this iconic automobile brand right across Asia from China to Thailand.
Chaplin PR helped Singapore food products brand Lee Kum Kee publicise their much-loved sauces in the local news media.
For several years in a row, Danny Chaplin compiled the annual report for the Life Association of Singapore.
At Asian Aerospace on year, Danny Chaplin introduced Lockheed Martin’s Joint Strike Fighter to the international media.
Chaplin PR assisted fresh entrants to the local market, MediaCo, to introduce their Search Engine Optimisation (SEO) services.
Meinhardt, a German/Singapore-based engineering company, hired Chaplin PR to enhance their media footprint in Asia.
Memsys tapped Chaplin to publicise a revolutionary water desalination technique which was showcased at a major Singapore conservation exhibition.
Danny Chaplin handled retainer PR for iconic British sports car brand MG, including the relaunch of the MG as the MGF.
Iconic high end whitegoods manufacturer Miele tapped Danny Chaplin’s services for various commemorative publications.
Chaplin organised media relations for this technology exhibition in Singapore.
We handled retainer PR and media relations duties for this major Japanese conglomerate.
Providing wireless technology solutions to help reduce costs, fuel growth and improve customer service. Mobileware Enterprise Mobility Management Solutions.
This innovative social networking software called on Chaplin PR to promote their new product in Singapore.
This well-known motivational event called on Chaplin to promote their panel of celebrity speakers, including Lou Ferrigno the Incredible Hulk. Chaplin organised wide-ranging media coverage for Lou including The Straits Times.
Nortel Networks Corporation, formerly known as Northern Telecom Limited, Northern Electric and sometimes known simply as Nortel, was a multinational telecoms company.
Novartis is a global healthcare company based in Switzerland that provides solutions to address the evolving needs of patients worldwide.
We assisted a partner PR agency to reposition the National University of Singapore's Alumni Organisation social club and its facilities. The project involved extensive consultation with the client on how to position the changes to the press.
Chaplin assisted partner marketing consultancy OIG International in several creative writing projects, including a commemorative book for whitegoods manufacturer Miele.
In a year-long PR campaign, Chaplin launched Singapore’s most iconic new marina club into a market which was jaded with exclusive clubs. We created immense buzz for the marina which succeeded in meeting membership quotas within the initial year of operation.
Radio interviews were arranged for the founder of the Orchard Health Clinic to talk about the difference between Orthopaedists and Chiropractors.
This manufacturer of Persian carpets needed an innovative approach to promoting their business. Chaplin positioned them as a leader in "post mordern" carpet design and the press picked the story up.
Ozsale in Australia’s leading online retailer. When they called upon Chaplin PR to launch their Singapore "click and mortar" business we educated the media about the business’s pedigree down under.
When Park Mall transitioned to a home furnishings concept in the 1990s, Danny Chaplin was there to guide the mall’s owners and tenants in making the change successfully with the media.
Piaggio & C. SpA via its subsidiaries designs, engineers, manufactures and distributes two wheeled motor vehicles and compact commercial vehicles under seven brands. Piaggio & C. SpA corporate headquarters are located in Pontedera, Italy.
The Phuket International Boat Show is Thailand's oldest and most well-established annual yacht show. Chaplin handled PR in Singapore for the event.
This German producer of custom bicycles called on Chaplin to create media buzz in the sports, health and lifestyle media. We didn’t back peddle when bringing this interesting story to the press.
One of Singapore’s most established yacht brokers and charter companies utilised Chaplin to make a number of important business announcements, including the appointment of new staff and the acquisition of new yacht brands by the business.
In Malaysia, Danny was responsible for Proton Car’s PR and Media Relations, including bringing members of the press to the Proton manufacturing facility outside of Kuala Lumpur.
When the CEO of Qatar Airways arrived in Singapore to meet with key constituents, Chaplin PR organised multiple TV interviews for him with the BBC, CNBC and Channel News Asia.
Chaplin PR offered strategic brand consultation to Raffles International when the company rebranded its flagship F&B outlets at Swissotel Raffles City.
When Raffles Marina needed to announce their new dry dock and boat lift they contacted Yachting experts Chaplin PR to engage with the press.
Singapore’s favourite online hand bag retailer tapped Chaplin PR to raise their initial media visibility soon after their launch.
The CEO of Rosenbluth International reached out to Chaplin in Singapore to educate the media about the advantages of corporate travel agency support.
Danny Chaplin coordinated all aspects of Rover Group PR in Asia for several years, including media relations, story placements, and media trips to a number of different Rover Group events throughout the region.
Following on the heels of Chaplin’s well-known work for the local yachting industry, the RSYC called upon us to handle PR for the marina’s rebranding and repositioning exercise.
RUSAL's main products are primary aluminium, aluminium alloys, foil and alumina.
Danny Chaplin handled retainer PR for Samsung Asia when they launched their new corporate branding, under the tagline "Samsung Digitall, Everyone’s Invited".
Scala is a general-purpose programming language providing support for functional programming and a strong static type system.
Chaplin PR’s first official client was the Sepang Formulat One Grand Prix. For several years we organised media publicity for the event and took Singapore reporters to the grand prix to provide coverage.
Serial System is a leading authorized distributor of electronic components and maintains one of largest electronic distribution network in the Asia Pacific region.
Shiraz was a new Persian restaurant in Clarke Quay. The owners called up Chaplin to organise media buzz and publicity and we coordinated media tastings and other events to introduce the establishment.
This kebab outlet, owned by Shiraz Restaurant, tapped Chaplin once again to orchestrate a media launch of their "fast food kebab" concept.
Singapore's most well established mergers and acquisitions law firms called on Chaplin to create visibility for the firm in the wake of relaxation on the rules surrounding law firm marketing.
Chaplin PR looked after PR and media relations for Asia's most well-established yacht brokerage, Simpson Marine. The gig included publicity placements and organising interviews for the firm's founder Mike Simpson.
SINOPEC is one of China's main oil companies. Chaplin organised their annual general meeting in Singapore which also incorporated two simultaneous signing ceremonies with local partners.
The history of Sonera dates back to 1917, when Suomen Lennätinlaitos (Finnish Telegraph Agency) was founded. In 1927, the telegraph agency was merged with the Finnish Post to form a new agency, Post and Telegraph Agency.
Sonoco is a global provider of packaging products and services, delivering innovative solutions to industrial and consumer businesses.
Storefriendly launched Singapore's only fully air-conditioned self-storage chain and Chaplin PR created a media image for the business which was sold within a few years to SingPost.
STOXX Ltd., an established and leading global index specialist providing investment solutions serving asset owners and investors globally.
Chaplin PR became agency of record to Suntec Integrated Media, the events and exhibitions arm of Suntec City. We handled PR and media relations for all of their exhibitions including Boat Asia, Food Fiesta and Ideas Asia.
Supermodel of the World is an international modeling contest established by Eileen Ford in 1980. Chaplin organised PR for the contest held in Singapore to find a local contestant.
Suzuki Motor Corporation is a Japanese multinational corporation headquartered in Minami-ku, Hamamatsu, Japan.
Swissôtel Hotels and Resorts, more normally simply known as Swissôtel, is a group of hotels pitched at the higher end of the hotel market.
Chaplin arranged media relations for a dinner organised to a major Thailand tourism initiative.
Thuraya is the leading mobile satellite communications company. We offer satellite phones, internet and more for a variety of sectors.
Danny organised PR for Taiwan's first major international yacht show, held in Taipei.
Chaplin PR arranged media relations for this Singapore-based conference covering the electronic payments and banking industry.
TV3 Malaysia Live Streaming TV3 is a Malaysian private, free-to-air television channel owned and operated by the Media Prima Berhad.
Tyson Foods is an international leader in the food industry, especially chicken, beef and pork. Danny handled a crisis communications project for the company involving a shipment of spoiled meat into Singapore.
UEM Group is an engineering-based infrastructure and services group with an established track record and global operations.
United Airlines, Inc., commonly referred to as United, is an American airline headquartered in Chicago, Illinois.
United Parcel Service is the world's largest package delivery company and a provider of supply chain management solutions. Danny handled retainer PR and newsletter publication for the company when they launched their services in Singapore.
Vanco Payment Solutions is focused on meeting the unique needs of clients that count on predictable, recurring revenue.
Danny organised media relations when the World Waterski Championships was held in Singapore. He organised interviews for the reigning champion, Patrice Martin.